SEO · WEBSITE DESIGN · BRANDING · MARKETING

CASE STUDY

PAULA EDGAR

Speaker Client Site

BACKGROUND

Paula, a keynote speaker, consultant and strategist, was looking for a new site that reflected her dynamic personality and communicated the services she provides to her clients with more clarity. 

She also wanted better rankings and higher engagement on her site.

ACTION

We crafted a brand, including logo and a small branding guide.  We then proceeded to created a multi-page WordPress site. It demonstrates her services as well as her personal flair.  

The site allows potential clients to contact her for speaking engagements.  There are also both public and locked resource pages where her audience can download reference material.

We created a number of assets to communicate her brand, including social templates, handout templates, YouTube covers and much more.

Fitness Hike Lead Capture form

We also created a tri-fold brochure that he had printed.

In the before and after images below, both for September through December, we can see:

  • 11% increase in organic traffic
  • 178% increase in overall traffic
  • 330% increase in engagement

TRAFFIC BEFORE

Average visitors 562/month

TRAFFIC AFTER

Average visitors 1479/month

CONCLUSION

We gave her a site she says she absolutely loves, and whose traffic grew 178% , to be as big and bold as the site is.

Her maintenance package provides regular hands-free updates to his site.

We secure all our client sites from hacking and offer regular maintenance and backups to keep your site up to date.  Our “Peace of Mind” package also cover restoring your site from backup, should anything happen.

paulaedgar website screenshot

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