Our report gives you an in-depth analysis as to the state of your digital marketing today, and what is needed over the course of the next 12 months to meet your goals and stay within your budget.
After understanding your products and target market, we take an inventory of all of your current digital marketing efforts, the consistency and effectiveness of each channel.
A look at your top competitors; their positioning, value proposition, pricing and strategies.
Domain Inspection – Google Penalty and Inbound Link Analysis
Are your rankings currently being penalized by Google, keeping traffic and profits minimized? We examine Google Search Console, track inbound links and analyze historic traffic patterns to determine if anything is wrong.
Rank Analysis – What’s the status of your primary keywords across Bing, Yahoo and Google?
Channel Gap Analysis
What social channels and topics are your competitors using to reach your audience that you need to take advantage of, too?
Keyword Gap Analysis
Discover your competitors’ top keywords that you’re not using.
Google My Business Analysis with Citation Check – Map rankings and Reviews are of utmost importance these days.
- SEO Optimization – Are your pages optimized for your most important keywords?
- Visitor Usability Evaluation – How well can visitors navigate your site?
- Onsite Schema Check – Make sure you are grabbing all the available search engine real estate possible.
- Mobile Compatibility Check – Is your site mobile compliant and fast enough to load quickly on a phone?
- Speed Check – A major ranking factor today, is your site loading fast enough for Google and your visitors?
- Legal Check (GDPR, terms and policies) – Ensure you won’t be in legal hot water in the future.
And of course, the 12 month Digital Marketing Battle Plan.